Cambridge Dictionary defines win-win as follows: “A win-win situation or result is one that is good for everyone who is involved“
Allow me to finish this definition: “and a win-lose situation or result for those uninvolved”!!!
When the oil company wins a new field development license from the local government, it’s a win-win for both, the oil company secures future profits and the government gets instant cash. But obviously, all other tender participants have lost. It is also undoubtedly a loss for the environment and the nation’s health. Win-win is a coalition game against the third party.
US involvement in the WWII was a win-win with Allies against the Axis Powers. Any solution in buyer-seller negotiation is a win-win against lost competitor. Flower-pollinator win-win is against another plant or insect.
When two parties confront each other, win-win is simply impossible. They have to create a coalition against the third party to allow a multi-win solution.
Ok, I’m done for today and off to watch football. Hope both teams win 😉